Marketing Technology — Analytics
pack a punch
As a direct marketing business, we place extreme importance on delivering data-driven solutions. Our approach is to build in analytics at the beginning of every campaign and use real-time results to make ongoing adjustments and meet clearly defined KPIs.
We adhere to a disciplined approach. Hypothesize, test, analyze, tweak. It’s a simple process, rooted in science, which has served us well.
While many digital agencies provide only vanity statistics such as clicks or impressions, we’re prepared to offer deeper insights—such as heatmapping to identify where users gravitate to on a page.
Finding data points that show buyers raising their hands out of the crowd takes time, and oftentimes can’t be accomplished by an algorithm alone. Our skilled and experienced analysts can find the people you truly need to be speaking to.
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